Brad Marchand Enters the Coffee Game with Brad’s Brew
Brad Marchand is expanding his brand beyond hockey with the launch of Brad’s Brew, a Boston-crafted coffee now available across New England. This athlete-driven product highlights how sports figures can build successful brand partnerships that connect with fans and drive engagement both on and off the ice.
Brad Marchand Brad’s Brew Logo
Boston Bruins’ captain and fan favorite Brad Marchand has brought his well-known intensity to the coffee world with his release of Brad’s Brew. Brad’s Brew is available in medium and dark roast blends and is available at 90 Market Baskets across New England, giving Bruins’ fans and coffee lovers the perfect way to start their day.
Brad’s Brew is designed to fuel champions. Crafted and roasted in Boston by Boston’s Best Coffee, a well trusted family-owned company known for its dedication to quality. Brad’s Brew delivers a rich flavor that will give you the energy needed to get you through the New England weather.
“I’m thrilled to introduce Brad’s Brew to the coffee and hockey communities. This coffee is all about starting your day strong, whether you’re hitting the ice, the office, or the gym. I’ve always loved beginning my day with a great cup of coffee, and I wanted to create something that not only tastes incredible but also reflects the same passion and commitment I bring to the game.” – Brad Marchand a six-time NHL All-Star and 2011 Stanley Cup Champion
A Winning Team Behind the Brew
To bring Brad’s Brew to life Marchand again teamed up with his marketing agent Kim Zayotti, CEO of Blue Sky and Ty Ballou the President and CEO of Ballou Sports & Entertainment. This duo previously worked together on the successful launch of March Munch that was released in 2021.
Blue Sky played a huge role in bringing Brad’s Brew to life. Specializing in athlete marketing, brand partnerships, and endorsements Blue Sky has a notable history of helping athletes expand their presence beyond their sport. Fuel your day the Marchand way and get yours today at your local Market Basket or by visiting the Brad’s Brew website!
Blue Sky Sports & Entertainment is a full-service sports marketing and event management agency. Our agency is dedicated to pairing your organization with the perfect talent to elevate your brand to new heights. Renowned for our personalized approach, we specialize in crafting strategic marketing alliances that drive results.
Frequently Asked Questions
What is Brad’s Brew coffee?
Brad’s Brew is a coffee brand created by Brad Marchand, featuring medium and dark roast blends crafted in Boston.
Why did Brad Marchand launch Brad’s Brew?
Brad Marchand launched Brad’s Brew to expand his personal brand and create a product that reflects his passion, energy, and daily routine.
How can brands get started with athlete partnerships?
Brands can work with agencies like Blue Sky Sports & Entertainment to identify the right athletes, build strategy, and execute impactful partnerships.